Brand Designer Salary in La Crosse, Wisconsin

La Crosse offers a variety of amenities and a relatively affordable cost of living. Designers here work for healthcare, education, and retail employers. Salaries reflect steady regional demand and lower housing costs.

Salary by experience level

Entry-level (0-2 years)

Salary range (per year)

$40,000 to $48,000

Average (per year)

$44,000

Healthcare organizations, universities, and local agencies often hire new designers in La Crosse.

Mid-level (3-5 years)

Salary range (per year)

$48,000 to $59,000

Average (per year)

$53,500

Develops visual brand assets, collaborates with marketing, and refines guidelines for client projects.

Senior (6-9 years)

Salary range (per year)

$59,000 to $70,000

Average (per year)

$64,500

Creative leadership positions in healthcare systems or major regional firms are often held by senior designers.

Principal/Lead (10+ years)

Salary range (per year)

$70,000+

Directing agency teams or consulting for large nonprofits often leads to the top salaries for principal designers.

Hourly Rates

For freelance or contract work, hourly rates are typically higher than equivalent salaried positions.

Junior

$21 - $31

per hour

Mid-level

$31 - $44

per hour

Senior

$44 - $60

per hour