Brand Designer Salary in Tennessee, United States
Tennessee offers mid‑level brand designers a median salary of $54,000 per year. Cities like Nashville and Memphis pair that pay with a cost of living well below the national average. The role offers income and affordability for creatives.
Salary by experience level
Entry-level (0-2 years)
Salary range (per year)
$40,000 to $49,000
Average (per year)
$44,500
Small agencies and local manufacturing firms are common starting points for new hires.
Mid-level (3-5 years)
Salary range (per year)
$50,000 to $60,000
Average (per year)
$54,000
Regional marketing companies and in-house creative teams frequently employ mid-level designers.
Senior (6-9 years)
Salary range (per year)
$60,000 to $72,000
Average (per year)
$66,000
Lead brand strategy, oversee visual systems, mentor designers, and ensure cohesive brand experiences.
Principal/Lead (10+ years)
Salary range (per year)
$73,000+
Leads brand strategy, mentors designers, and oversees cohesive visual systems across all platforms.
Hourly Rates
For freelance or contract work, hourly rates are typically higher than equivalent salaried positions.
Junior
$20 - $28
per hour
Mid-level
$29 - $40
per hour
Senior
$41 - $55
per hour
Nationally, mid‑level brand designers earn around $65,000, placing Tennessee below the average. Lower living expenses offset the gap.