Brand Designer Salary in Santa Cruz County, California
Santa Cruz County has a mix of agriculture, higher education, and tourism. Small business needs influence wages for brand designers. Cost of living can be higher than in some areas.
Salary by experience level
Entry-level (0-2 years)
Salary range (per year)
$54,000 to $68,000
Average (per year)
$61,000
Entry salaries are common for new designers working at local businesses, nonprofits, or small agencies.
Mid-level (3-5 years)
Salary range (per year)
$67,000 to $83,000
Average (per year)
$74,500
Higher-paying roles at tourism-focused organizations or large employers typically require more experience.
Senior (6-9 years)
Salary range (per year)
$80,000 to $98,000
Average (per year)
$89,000
Earnings above the county median are typical for senior staff managing design teams or working in leadership.
Principal/Lead (10+ years)
Salary range (per year)
$100,000+
Larger regional employers often provide the top offers for creative directors and multi-disciplinary lead designers.
Hourly Rates
For freelance or contract work, hourly rates are typically higher than equivalent salaried positions.
Junior
$25 - $35
per hour
Mid-level
$36 - $55
per hour
Senior
$58 - $80
per hour