Web Designer Salary in Wisconsin, United States
In Wisconsin, mid-level web designers earn a median of $54,000 a year. Manufacturers use digital storefronts.
Salary by experience level
Entry-level (0-2 years)
Salary range (per year)
$40,000 to $47,500
Average (per year)
$43,500
Recent graduates find roles at local healthcare organizations and universities.
Mid-level (3-5 years)
Salary range (per year)
$47,500 to $60,000
Average (per year)
$54,000
Mid-level designers work for regional agencies or in-house at manufacturing firms.
Senior (6-9 years)
Salary range (per year)
$60,000 to $70,000
Average (per year)
$65,250
Senior web designers with advanced skills may work for larger employers or as independent consultants.
Principal/Lead (10+ years)
Salary range (per year)
$71,000+
Principal designers oversee digital teams or project strategy.
Hourly Rates
For freelance or contract work, hourly rates are typically higher than equivalent salaried positions.
Junior
$21 - $28
per hour
Mid-level
$28 - $38
per hour
Senior
$39 - $50
per hour
Nationally, web designers average around $65,000, so Wisconsin's median sits below the U.S. This provides a benchmark for comparison. Living expenses in the area are lower.