VP of Design Salary in Asheville, North Carolina
Asheville has a lower cost of living than large metros. Design leaders work with tourism, healthcare, or outdoor product firms. Salaries here are lower than in larger metros.
Salary by experience level
Entry-level (0-2 years)
Salary range (per year)
$108,000 to $128,000
Average (per year)
$118,000
Entry roles in Asheville are found at fast-growing remote companies, small digital agencies, and creative teams in tourism-focused businesses.
Mid-level (3-5 years)
Salary range (per year)
$128,000 to $145,000
Average (per year)
$136,000
Mid-level VPs work for regional healthcare systems, e‑commerce startups, or other companies based in Asheville.
Senior (6-9 years)
Salary range (per year)
$145,000 to $162,000
Average (per year)
$153,000
Senior design executives manage UX for employers in the healthcare, hospitality, or outdoor recreation sectors.
Principal/Lead (10+ years)
Salary range (per year)
$162,000+
Principal-level salaries are highest at national companies with remote teams and at local headquarters in Asheville.
Hourly Rates
For freelance or contract work, hourly rates are typically higher than equivalent salaried positions.
Junior
$60 - $75
per hour
Mid-level
$75 - $102
per hour
Senior
$102 - $135
per hour