UX Researcher Salary in Napa, California
Napa's tourism and hospitality sector includes guest‑facing technology. Tech firms serving the wine industry are present in the area, which has relatively high living costs and is close to Bay Area employers. The region has few corporate headquarters, leading some positions to be remote.
Salary by experience level
Entry-level (0-2 years)
Salary range (per year)
$71,500 to $91,000
Average (per year)
$81,500
Wineries and hospitality‑tech companies develop guest‑experience apps and booking systems.
Mid-level (3-5 years)
Salary range (per year)
$92,000 to $111,000
Average (per year)
$101,500
Tourism platforms and SaaS firms focused on hospitality management are active in the area.
Senior (6-9 years)
Salary range (per year)
$112,000 to $134,000
Average (per year)
$123,000
User studies are conducted for wine‑industry technology and luxury hospitality chains.
Principal/Lead (10+ years)
Salary range (per year)
$135,000+
Long‑term strategies are crafted for major hospitality brands and regional tourism boards.
Hourly Rates
For freelance or contract work, hourly rates are typically higher than equivalent salaried positions.
Junior
$35 - $46
per hour
Mid-level
$47 - $58
per hour
Senior
$59 - $72
per hour