Design Director Salary in Dane County, Wisconsin

Dane County includes Madison. Local salary levels vary.

Salary by experience level

Entry-level (0-2 years)

Salary range (per year)

$88,000 to $102,000

Average (per year)

$95,000

Entry-level directors often begin at digital agencies or university-affiliated employers, managing smaller budgets.

Mid-level (3-5 years)

Salary range (per year)

$103,000 to $120,000

Average (per year)

$111,500

Mid-level professionals manage larger teams or multiple projects, including work in health tech and education.

Senior (6-9 years)

Salary range (per year)

$121,000 to $143,000

Average (per year)

$132,000

Senior directors lead strategy for software companies, major nonprofits, or public sector organizations.

Principal/Lead (10+ years)

Salary range (per year)

$144,000+

Principal directors set creative direction for enterprise teams and contribute to user experience on technology platforms.

Hourly Rates

For freelance or contract work, hourly rates are typically higher than equivalent salaried positions.

Junior

$45 - $60

per hour

Mid-level

$61 - $80

per hour

Senior

$81 - $98

per hour