Brand Designer Salary in Hennepin County

Hennepin County is anchored by Minneapolis, home to major retail, healthcare, and technology employers. The market supports higher salaries due to urban cost of living. Creative roles seek experienced designers.

Salary by experience level

Entry-level (0-2 years)

Salary range (per year)

$50,000 to $60,000

Average (per year)

$55,000

Design studios, media companies, and large retail headquarters often hire recent graduates.

Mid-level (3-5 years)

Salary range (per year)

$60,000 to $75,000

Average (per year)

$67,500

Fortune 500 companies and fast-growing tech firms are common employers for those at a mid-level.

Senior (6-9 years)

Salary range (per year)

$75,000 to $95,000

Average (per year)

$85,000

Leading teams for major healthcare, retail, or tech employers is a common role for senior designers.

Principal/Lead (10+ years)

Salary range (per year)

$100,000+

Leads brand strategy, mentors designers, and oversees cohesive visual systems across all platforms.

Hourly Rates

For freelance or contract work, hourly rates are typically higher than equivalent salaried positions.

Junior

$27 - $42

per hour

Mid-level

$42 - $65

per hour

Senior

$65 - $90

per hour