Brandwatch vs Hootsuite

Comparing the features of Brandwatch to Hootsuite

Feature
Brandwatch
Hootsuite

Capability Features

AI Assistant (OwlyGPT)
AI Chatbot Add-on
AI-Powered Analytics
AI-Powered Content
All-in-One Solution
Automated Instagram DMs
Brand Reputation Monitoring
Bulk Scheduling
Competitor Analysis
Consumer Intelligence
Content Creation & Scheduling
Custom Data Segmentation
Customer Engagement
Customizable Captions per Platform
Dashboard Analytics
Deep Research Tools
Employee Advocacy (Amplify)
Includes Link in Bio
Industry and Role-Specific Solutions
Influencer Marketing
Message Routing and Assignments
Multi-Channel Management
Multiple Account Management
Paid and Organic Reporting
Performance Reports
Post Suspension
Priority Support (Pro/Premium)
24/7 access to dedicated experts
Real-Time Notifications
Report Export
Saved and Suggested Replies
Shared Content Calendar
Social Inbox
Social Listening
Social Media Management
Social Media Scheduling
Stock Photo Library
Team Collaboration
Threat Monitoring and Alerts
Trend Discovery
Trend Discovery Streams
Unified Social Inbox
User-Friendly Dashboard

Integration Features

API Access
Canva Integration
Falcon.io Integration
Integration Library Size
100
Paladin Integration
Supported File Formats
Not specified
Supported Social Platforms
InstagramTikTokLinkedIn

Limitation Features

No Credit Card Required for Trial
No Explicit File Export Formats
No Explicit Free Tier
No Mention of API
Plan Limitations
Not specified
Pricing Plans Not Specified

Other Features

Blog and Webinars
Certification Course
Demo Availability
Resource Library

Pricing Features

Free Trial Duration
30 days
Free Trial Period