Brandwatch vs Buffer

Comparing the features of Brandwatch to Buffer

Feature
Brandwatch
Buffer

Capability Features

99% Post Reliability
99%
AI Assistant
AI-Powered Analytics
All-in-One Solution
Analytics & Reporting
Audience Demographics
Auto Publishing
Brand Reputation Monitoring
Calendar and Queue View
Comment Triage and Response
Consumer Intelligence
Content Creation & Scheduling
Crosspost Everywhere
Custom Access and Permissions
Custom Approval Workflows
Custom Data Segmentation
Customer Engagement
Customer Support
Dashboard Overview
Deep Research Tools
Engagement Analytics
Global Best Time to Post
Industry and Role-Specific Solutions
Influencer Marketing
Link in Bio
Multi-Channel Management
Notification to Post
Priority Support (Pro/Premium)
24/7 access to dedicated experts
Real-Time Notifications
Resource Library
Free Marketing ToolsSocial Media GlossarySocial Media Marketing 101Best Time to PostSocial Media Resources
Save Ideas
Saved Drafts and Notes
Schedule Posts
Shared Content Calendar
Social Inbox
Social Media Management
Tag and Recycle Content
Tailored Posts Per Platform
Team Collaboration Tools
Threat Monitoring and Alerts
Trend Discovery Streams
Unlimited User Invites
User Roles & Permissions

Integration Features

Content Import Integrations
CanvaDropboxGoogle
Falcon.io Integration
Paladin Integration
Supported Social Networks
FacebookInstagramTikTokLinkedInThreadsBlueskyYouTube ShortsPinterestGoogle BusinessMastodonX
Supported Social Platforms
11

Limitation Features

No Explicit File Export Formats
No Explicit Free Tier
No Mention of API
Pricing Plans Not Specified

Other Features

Active Users
191726
Annual Recurring Revenue
$22.6M
Open Company Transparency
Posts Published Last Month
7858881
Supported User Types
CreatorsSmall businessesAgencies
Teammates
73
Total Customers
67016

Pricing Features

Free Tier
No Credit Card for Free Tier
Pricing Plans Available
Pricing Scales with Business