Creative Director Salary in Merced, California

Merced offers creative directors opportunities with UC Merced, local government, and agricultural businesses. Pay is competitive within the Central Valley. The presence of a major university shapes creative opportunities here.

Salary by experience level

Entry-level (0-2 years)

Salary range (per year)

$59,000 to $73,500

Average (per year)

$66,000

First-time creative directors start in roles supporting UC Merced, local government, or nonprofits.

Mid-level (3-5 years)

Salary range (per year)

$74,000 to $87,000

Average (per year)

$80,500

Mid-level directors lead campaigns for educational initiatives, healthcare providers, and agriculture-focused businesses.

Senior (6-9 years)

Salary range (per year)

$88,000 to $104,000

Average (per year)

$96,000

Senior creative directors design strategy for regional employers and often oversee multi-channel projects.

Principal/Lead (10+ years)

Salary range (per year)

$105,000+

The most experienced creative leaders consult for agricultural firms or run local agencies.

Hourly Rates

For freelance or contract work, hourly rates are typically higher than equivalent salaried positions.

Junior

$30 - $37

per hour

Mid-level

$38 - $50

per hour

Senior

$51 - $64

per hour