Brand Designer Salary in Vietnam

In Vietnam, a mid‑level brand designer earns about ₫14 million per year. Living costs in Ho Chi Minh City are significant. Salaries in the region differ.

Salary by experience level

Entry-level (0-2 years)

Salary range (per year)

₫7,350,000 to ₫11,000,000

Average (per year)

₫9,000,000

Local agencies and tech startups are common starting points for recent graduates.

Mid-level (3-5 years)

Salary range (per year)

₫11,000,000 to ₫17,000,000

Average (per year)

₫14,000,000

Media firms and corporate brands often employ experienced designers.

Senior (6-9 years)

Salary range (per year)

₫17,000,000 to ₫24,000,000

Average (per year)

₫20,250,000

Leading creative teams and managing large projects are key responsibilities for senior designers.

Principal/Lead (10+ years)

Salary range (per year)

₫24,500,000+

Overseeing brand strategy for major corporations is the primary focus for principal designers.

Hourly Rates

For freelance or contract work, hourly rates are typically higher than equivalent salaried positions.

Junior

₫55000 - ₫90000

per hour

Mid-level

₫90000 - ₫132500

per hour

Senior

₫140000 - ₫185000

per hour

Market Overview

Advertising agencies and e‑commerce firms drive most hiring. Tech startups in Hanoi add design roles to boost brand visibility. Freelance projects also supplement income for many designers.