Brand Designer Salary in Yucatán, Mexico

In Mérida, mid‑level brand designers earn about MX$123,500 a year. That figure reflects demand from local organizations. Bonuses may be tied to project milestones.

Salary by experience level

Entry-level (0-2 years)

Salary range (per year)

MX$75,000 to MX$105,500

Average (per year)

MX$90,500

Junior designers often support basic branding work for small businesses at local agencies.

Mid-level (3-5 years)

Salary range (per year)

MX$106,500 to MX$140,500

Average (per year)

MX$123,500

Handling multiple client projects for retail and food service companies is typical for mid-level designers in Kanasín.

Senior (6-9 years)

Salary range (per year)

MX$141,500 to MX$183,500

Average (per year)

MX$161,500

Senior designers use their extensive experience to manage branding campaigns for manufacturers and regional firms.

Principal/Lead (10+ years)

Salary range (per year)

MX$184,500+

Overseeing creative teams and advising local businesses, principal designers often work on city government projects.

Hourly Rates

For freelance or contract work, hourly rates are typically higher than equivalent salaried positions.

Junior

MX$58 - MX$88

per hour

Mid-level

MX$93 - MX$138

per hour

Senior

MX$143 - MX$198

per hour

Nationally, brand designers average around MX$150,000, so Mérida's median sits below the countrywide figure. Housing costs can influence salary gaps.