Brand Designer Salary in Italy

Italy places mid-level brand designers around €26,000 annually. Milan and Rome are major Italian cities.

Salary by experience level

Entry-level (0-2 years)

Salary range (per year)

€19,000 to €23,500

Average (per year)

€21,000

Entry-level positions with modest pay are often available at small agencies and local retail businesses.

Mid-level (3-5 years)

Salary range (per year)

€23,500 to €28,500

Average (per year)

€26,000

A mid-level brand designer blends emerging trends with solid fundamentals to craft memorable visual identities.

Senior (6-9 years)

Salary range (per year)

€28,250 to €35,000

Average (per year)

€31,400

Higher annual salaries are common for senior designers handling larger branding projects for established companies.

Principal/Lead (10+ years)

Salary range (per year)

€35,000+

Managing teams and overseeing major campaigns across Apulia are typical responsibilities for principal designers.

Hourly Rates

For freelance or contract work, hourly rates are typically higher than equivalent salaried positions.

Junior

€12 - €18

per hour

Mid-level

€18 - €27

per hour

Senior

€27 - €38

per hour

Market Overview

Design studios in Milan collaborate with luxury brands and offer project‑based contracts. Rome hosts agencies focused on heritage tourism branding. Meanwhile, smaller firms in Turin and Bologna provide roles, and the cost of living is lower than the €26,000 benchmark.