Meta Branded Content vs Hootsuite

Comparing the features of Meta Branded Content to Hootsuite

Feature
Meta Branded Content
Hootsuite

Capability Features

AI Assistant (OwlyGPT)
AI Chatbot Add-on
AI-Powered Content
Automated Instagram DMs
Bonus Programs
Brand Discovery
Branded Content Tool
Build Community
Bulk Scheduling
Competitor Analysis
Customizable Captions per Platform
Dashboard Analytics
Earn from Brand Deals
Employee Advocacy (Amplify)
Facebook Stars Monetization
Global Availability
Includes Link in Bio
Languages Supported
English (US)العربيةDeutschEnglish (UK)Español (España)EspañolFrançais (France)हिन्दीBahasa IndonesiaItaliano日本語한국어Português (Brasil)Português (Portugal)FilipinoภาษาไทยTiếng Việt中文(简体)中文(台灣)
Message Routing and Assignments
Multiple Account Management
Paid and Organic Reporting
Paid Partnerships Tagging
Performance Reports
Post Suspension
Protect Account and Content
Report Export
Saved and Suggested Replies
Shared Content Calendar
Social Listening
Social Media Scheduling
Stock Photo Library
Subscription Monetization
Supported Content Types
ReelsLivePosts
Team Collaboration
Trend Discovery
Unified Social Inbox
User-Friendly Dashboard

Integration Features

API Access
Canva Integration
Facebook Integration
Instagram Integration
Integration Library Size
100
Supported File Formats
Not specified
Supported Social Platforms
InstagramTikTokLinkedIn

Limitation Features

Community Guidelines Compliance
Creator Marketplace US Only
Instagram US only
Eligibility Requirements
Follow Branded Content PoliciesFollow Partner Monetization PoliciesRemain compliant with Community StandardsRemain compliant with Content Monetization PoliciesBe owner or admin of Facebook Page
No Credit Card Required for Trial
No File Format Support Listed
No Mention of API or Plugin Support
No Pricing Listed
Page or Admin Requirement
Plan Limitations
Not specified

Other Features

Blog and Webinars
Certification Course
Demo Availability
Resource Library

Pricing Features

Free Trial Duration
30 days
Free Trial Period