Looka vs Pencil

Comparing the features of Looka to Pencil

Feature
Looka
Pencil

Capability Features

Agentic Foundation
AI Agents
AI Ethics Policy
AI Logo Generation
Book a Demo
Brand Controls
Brand Guidelines Creation
Brand Kit Templates
300
Browser-based Image & Video Editing
Business Card Designs
20
Case Study Export
Complementary Services
Consistent Branding
Custom Logo Mockups
T-shirtsPensOther real-life mockups
Customer Support
Live chatEmail
Customization Options
Data Processing Addendum
Decade of GenAI Experience
Educational Resources
Logo DesignBrandingStarting a BusinessGraphic DesignFontsUsing Looka
End-to-End Creative and Media Workflow
Enterprise Administration
Enterprise and Business Support
For BusinessesFor Enterprise
Enterprise Legal Terms
Exclusive Partner Offers
$3,000+ in partner offers
GenAI Carbon Calculator
GenAI Model Aggregation
GenAI ROI Measurement
Help Center Resources
Join Mailing List
Logo Customization Tools
Change colorsChange symbolsChange sizingEasy-to-use editor
Logo File Variations
Black & whiteColorTransparent background
Marketing Content Generation
No Design Skills Needed
Number of Logo Files
15
Open Go-to-Market Model
Platform Status Page
Predictive Scoring
Privacy Policy Available
Real GenAI Advertising Case Studies
Release Notes
Sign Up Required
Social Media Logo Versions
Stay On-Brand
Sub-Processors List
Supported Content Types
ImageVideoCreative Ad Copy
Test Ad Performance
Total Marketing Use-Case Support
Trust Center
Unlimited Logo Options
Endless
Website Design Capability

Integration Features

Adobe Firefly Services Integration
Adobe Interoperability
Business Card Export
Figma Plugin
Google Cloud Marketplace Availability
Google Veo2 Integration
Google Veo3 Integration
GPT-5 Integration
Logo File Formats
SVGPNGEPSPDF
Nano-banana (Gemini 2.5-flash Image) Integration
OpenAI GPT-Image-1 Integration
Photoshop Integration
Runway Gen4 Integration
Social Media Platform Integration
YouTubeTwitterFacebook
Topaz Labs AI Enhancement

Limitation Features

No API Mentioned
No Collaboration Features Mentioned
No Pricing Plans Shown
No Usage Limits Stated

Pricing Features

Free Tier
Pricing Page