Instapage vs Wix Website Builder

Comparing the features of Instapage to Wix Website Builder

Feature
Instapage
Wix Website Builder

Capability Features

24/7 Managed Security
A/B Testing
Accessibility Features
Activity Logs
AdMap®
Advanced Design Features
Scroll effectsAnimationsInteractions
AI Content Generator
AI Email Marketing
AI Website Generation
API Access (Custom)
Built-in AI Tools
Built-in DDoS Protection
Bulk Lead Downloads
Business Modules
eCommerceSchedulingPortfolioBlogOnline coursesEvents
CDN Availability
Conversion Tracking
CRM Solution
Custom Automations
Custom Code Support
Custom Domains
Custom Feature Implementation
Custom Fonts Support
Custom Integrations
Customer Success Manager
Customer Support 24/7
Customizable Traffic Splitting
Data & Analytics
Direct Lead Bypass
Disaster Recovery
Domain Extensions Supported
.com.net.orgmany more
Drag and Drop Editor
Dynamic Text Replacement
Enterprise Grade Security
Enterprise SSO
Experimentation History
Form Builder and Library
GDPR Compliance
Google & Facebook Ads
Google Single Sign-On
Guaranteed Uptime SLA
99.9%
Heatmaps
Help Center & Tutorials
Invisible reCAPTCHA
Logo Maker
Marketplace for Pros
Mobile App
Mobile Optimized
Mobile Responsive Design
Multi-Cloud Hosting
Multi-step Forms
No Code Required
Over 100 Templates
Page Migration Services
Payments Integration
Pre-designed Industry Templates
eCommercePortfolioBusinessBlogRestaurantNon-ProfitFashionElectronicsHome & DecorBeauty & Wellness
Real-time Visual Collaboration
Reusable Page Blocks and Forms
Root Domain Publishing
Scheduling
SEO Optimization
Social Media Marketing
SSL Encryption
Templates Library
900+ Free Templates
Triggered Popups & Sticky Bars
Unlimited Contacts
Unlimited Conversions
Unlimited Pages
Web Hosting Included

Integration Features

120+ Integrations
App Market Integration
CMS Integration
WordPressDrupal
Google Analytics Integration
HubSpot Platform Integration
Marketo Integration
Salesforce Integration
Third-Party Integrations
Google AnalyticsFacebook PixelZapierSemrushGoogle Search Console
Zapier Integration

Limitation Features

Advanced Features Require Premium
API Calls per Day
5000100001500030000Custom
Connect Custom Domains (Premium)
Credit Card Required for Free Trial
Custom Usage (Optimize Annual Only)
Daily Email Sends Limit
150030005000Custom
High-Resolution Logo Paid
Lists Limit
1503005001000Custom
Monthly Email Sends Limit
150003000050000100000Custom
No Custom Usage for Create Plan
No Free Plan
Official Subdomain on Free Tier
mysite.wixsite.com
Pages per Collection
15 pages30 pages50 pagesCustom
Subdomains Limit
210Custom (Convert)
Team Members Limit
10Custom (Convert)
Trial Traffic Limit
2500
Unique Monthly Visitors (Convert)
Custom
Unique Monthly Visitors (Create)
15000
Unique Monthly Visitors (Optimize)
30,00050,000Custom (annual contracts only, min 50k)
Workspaces Limit
15Custom (Convert)

Pricing Features

Convert Plan Price
Custom
Free Custom Domain
Free Tier
Free Trial
No Credit Card Required
Optimize Plan Price
$159/month (annual), $199/month (monthly)
Paid Plan Price
$79/month (annual), $99/month (monthly)
Premium Plan
Unlimited Websites