HeyGen: Personalized Videos vs MakeUGC

Comparing the features of HeyGen: Personalized Videos to MakeUGC

Feature
HeyGen: Personalized Videos
MakeUGC

Capability Features

1-on-1 Support
A/B Testing
Access to Core Platform
Ad Script Writer
AI Avatar Creation
AI Hook Generator
AI Hook Video Processing Time
5-10 seconds
AI Voice-to-Voice Delivery
App Language Support
EnglishItalianSpanish
Automated Video Email Delivery
Automated Workflow
Avatar Selection
Over 300 AI avatars (150+ in some plans)
B-roll Generation
Bulk Content Creation
Bulk Variation Engine
100+ per input
Consistent Tone and Quality
Custom Avatar Training Time
Up to 1 hour
Custom Voice
Export-Ready Videos
High Engagement Use Cases
Sales outreachLead nurturingEvent follow-upCustomer onboardingProduct adoption
Image to Product-in-Hand Video
Manual Content Splicing Not Required
Manual Script Input
Multi-user Workspaces
Add 3 users for free (Pro plan)
No Creator Needed
No Delays or Guesswork
No Usage Limits
Ownership of Creatives
Personalized Video Generation
Product-in-Hand Video
Refund for System Errors
Royalty-Free Stock Footage
Support Channels
EmailIn-app chat
Talking Head Video Processing Time
2-10 minutes
Translation Languages Supported
35
Unlimited Short-Form Videos
Unlimited Video Generation
Uses CRM Data for Personalization
Video Generation Time
2 minutes (average)
Video Licensing
Workspace User Limit
3

Integration Features

Compatible HubSpot Data Types
CampaignsContactsMarketing EmailTransactional EmailWorkflowsCMS TemplatesContact ListsContact Properties
HubSpot Integration
No Explicit Platform Integrations
Supports Multiple HubSpot Tools
Marketing Hub Professional or EnterpriseSales Hub Professional or EnterpriseService Hub Professional or EnterpriseOperations Hub Professional or Enterprise

Limitation Features

Early Stage Technology
HeyGen Subscription Required
Limitations on Product-in-Hand Video
Only on PRO, Launch or Enterprise
No Formatting/Customization Options
No Free Tier
Peak Hour Processing Time
Up to double stated time
Single User Workspace
Video Edit Uses Credit
Video Length Limit
Up to 5 minutes

Other Features

Up-to-date Pricing Disclaimer
Contact partner for current pricing

Pricing Features

Agency Pricing Option
AI UGC for Under $6/Video
Under $6/video
Annual Pricing Option
Cancel Anytime
Creator Plan
$23.92/month
Enterprise Plan
Custom pricing for 50+ videos
Free Tier
Pricing Plans
Startup $49/month (5 videos, 300+ creators)Growth $69/month (10 videos, 300+ creators)Pro $119/month (20 videos, 300+ creators, advanced features)Startup $39/month (5 videos, 150+ creators)Growth $59/month (10 videos, 150+ creators)Pro $99/month (20 videos, 150+ creators, advanced features)
Project Refund Policy
Subscription Plans
CreatorTeam
Team Plan Available
Video Credit Rollover
Video Limit in Starter Plan
Startup: 5 videos/monthGrowth: 10 videos/monthPro: 20 videos/monthEnterprise: 50+ videos/month