Genuin vs Birch

Comparing the features of Genuin to Birch

Feature
Genuin
Birch

Capability Features

Ad Creative Grouping
Advanced Formula Builder
Annual Ad Spend Managed
$2B
Automated Actions Per Year
240000000
Automation Rules Builder
Average Session Time
16-18 MIN
Brand Safety Tools
Business Model Support
For Retail MediaFor Commerce MediaFor Media PublisherFor CreatorsFor Advertiser
Campaign Scheduling
Community Building
Community Metrics Display
Community Sponsorship
Connected Ad Accounts
15000
Consumer Participation
Content Aggregation
Content Moderation
Contextual Feed
Conversion Rate Lift
Up to 307%
Create Campaigns
Creator Activation
Cross-Account Dashboard
Daily Updates
Generative Video Infrastructure
In-Store to Digital Engagement
Incentivize Creators
Increased Time on Site
Up to 6x
Launch Tests
Mobile Apps
Monthly User Engagement
32-35 MIN
Multiple Workspaces
Notification System
Pause Underperforming Ads
Personalized Video Feed
Ready-Made Strategies
Rule Filters
SEO/LLM Discovery
Server-Side Tracking
Shoppable Video Embedding
Smart Rules (Wise Cut)
Social Commerce
UGC Support
User Invitation
Verticals Supported
RetailMedia & EntertainmentFood & DeliveryHealth & WellnessTravelAuto
White Label Platform
Zero-Party Data Collection

Integration Features

API Availability
Custom Metrics Integration
Google SheetsWicked ReportsHyros
Data Connector Integration
Embedded Integration
File Formats Supported
Not specified
Platform Integrations
Embeds into site or app
Supported Platform
MetaGoogle AdsTikTok AdsSnapchat AdsInstagram

Limitation Features

API Access
No Explicit Free Tier

Pricing Features

Cancel Anytime Monthly
Free Tier
Free Trial
14
Free Trial Period
No Credit Card Required
Pricing Information
Not specified
Quota or Usage Limits
Not specified