Checkout Links vs Facebook Shops

Comparing the features of Checkout Links to Facebook Shops

Feature
Checkout Links
Facebook Shops

Capability Features

A/B Split Testing
Admin & Checkout Extensions
Average Setup Time
Minutes
Branded QR Codes
Category Filtering
Create Checkout Links
Custom Domain Support
Custom Offers
Custom URL Slugs
Customizable Shop Appearance
Export Reports
External Scripts
Flexible Discount Support
In-App Checkout
Instagram Shop Explore
Instagram Shop Tab
Live Shopping Features
Loyalty Program Connection
Messaging for Support
Native Checkout Usage
No Coding Required
No Percentage Fees
No Setup Required
One Link for All Customers
One-Click Reorders
Order via Business Website
Passcode Protection
Pre-fill Customer Details
Product Browsing
Product Catalog Selection
Real-time Monitoring
Revenue Attribution
Save Products
Scheduling Links
Shop Discovery via Stories and Ads
Shopify Analytics Support
Shopify App Store Rating
5 star rating
Shopify Discount Functions
Small Business Support
Smart Cart Recovery
Social Media Link Preview Customization
Upcoming In-Chat Purchase
Usage Limits Per Link
User-friendly Setup

Integration Features

BigCommerce Integration
Cafe24 Integration
CedCommerce Integration
ChannelAdvisor Integration
Facebook Integration
Feedonomics Integration
Instagram Direct Integration
Instagram Integration
Messenger Integration
Polaris UI Integration
Shopify Checkout UI Extensions
Shopify Flow Integration
Shopify Integration
Shopify Metaobjects Integration
Supported Platform
Shopify
Third-party Tracking Support
Tienda Nube Integration
UTM Tracking Support
WhatsApp Integration
WooCommerce Integration

Limitation Features

Broad Rollout Pending
Live Shopping Availability Limitation
Testing phase
Loyalty Program Features Limitation
Testing phase
No Free Tier
Partner Platform Requirement
Shop Customization Limits
Cover image and accent colors only
Shopify Only
Store Availability Limitation
US only

Pricing Features

All Features Included
Flat-rate Pricing
Free Shop Creation
Free Trial
No Usage Limits
Price Per Month
$15/month