Buffer vs Hootsuite

Comparing the features of Buffer to Hootsuite

Feature
Buffer
Hootsuite

Capability Features

99% Post Reliability
99%
AI Assistant
AI Assistant (OwlyGPT)
AI Chatbot Add-on
AI-Powered Content
Analytics & Reporting
Audience Demographics
Auto Publishing
Automated Instagram DMs
Bulk Scheduling
Calendar and Queue View
Comment Triage and Response
Competitor Analysis
Crosspost Everywhere
Custom Access and Permissions
Custom Approval Workflows
Customer Support
Customizable Captions per Platform
Dashboard Analytics
Dashboard Overview
Employee Advocacy (Amplify)
Engagement Analytics
Global Best Time to Post
Includes Link in Bio
Link in Bio
Message Routing and Assignments
Multiple Account Management
Notification to Post
Paid and Organic Reporting
Performance Reports
Post Suspension
Report Export
Resource Library
Free Marketing ToolsSocial Media GlossarySocial Media Marketing 101Best Time to PostSocial Media Resources
Save Ideas
Saved and Suggested Replies
Saved Drafts and Notes
Schedule Posts
Shared Content Calendar
Social Listening
Social Media Scheduling
Stock Photo Library
Tag and Recycle Content
Tailored Posts Per Platform
Team Collaboration
Team Collaboration Tools
Trend Discovery
Unified Social Inbox
Unlimited User Invites
User Roles & Permissions
User-Friendly Dashboard

Integration Features

API Access
Canva Integration
Content Import Integrations
CanvaDropboxGoogle
Integration Library Size
100
Supported File Formats
Not specified
Supported Social Networks
FacebookInstagramTikTokLinkedInThreadsBlueskyYouTube ShortsPinterestGoogle BusinessMastodonX
Supported Social Platforms
11
InstagramTikTokLinkedIn

Limitation Features

No Credit Card Required for Trial
Plan Limitations
Not specified

Other Features

Active Users
191726
Annual Recurring Revenue
$22.6M
Blog and Webinars
Certification Course
Demo Availability
Open Company Transparency
Posts Published Last Month
7858881
Supported User Types
CreatorsSmall businessesAgencies
Teammates
73
Total Customers
67016

Pricing Features

Free Tier
Free Trial Duration
30 days
Free Trial Period
No Credit Card for Free Tier
Pricing Plans Available
Pricing Scales with Business