Buffer vs Birch

Comparing the features of Buffer to Birch

Feature
Buffer
Birch

Capability Features

99% Post Reliability
99%
Ad Creative Grouping
Advanced Formula Builder
AI Assistant
Analytics & Reporting
Annual Ad Spend Managed
$2B
Audience Demographics
Auto Publishing
Automated Actions Per Year
240000000
Automation Rules Builder
Calendar and Queue View
Campaign Scheduling
Comment Triage and Response
Connected Ad Accounts
15000
Create Campaigns
Cross-Account Dashboard
Crosspost Everywhere
Custom Access and Permissions
Custom Approval Workflows
Customer Support
Daily Updates
Dashboard Overview
Engagement Analytics
Global Best Time to Post
Launch Tests
Link in Bio
Mobile Apps
Multiple Workspaces
Notification to Post
Pause Underperforming Ads
Ready-Made Strategies
Resource Library
Free Marketing ToolsSocial Media GlossarySocial Media Marketing 101Best Time to PostSocial Media Resources
Rule Filters
Save Ideas
Saved Drafts and Notes
Schedule Posts
Server-Side Tracking
Smart Rules (Wise Cut)
Tag and Recycle Content
Tailored Posts Per Platform
Team Collaboration Tools
Unlimited User Invites
User Roles & Permissions

Integration Features

Content Import Integrations
CanvaDropboxGoogle
Custom Metrics Integration
Google SheetsWicked ReportsHyros
Supported Platform
MetaGoogle AdsTikTok AdsSnapchat AdsInstagram
Supported Social Networks
FacebookInstagramTikTokLinkedInThreadsBlueskyYouTube ShortsPinterestGoogle BusinessMastodonX
Supported Social Platforms
11

Limitation Features

API Access
No Explicit Free Tier

Other Features

Active Users
191726
Annual Recurring Revenue
$22.6M
Open Company Transparency
Posts Published Last Month
7858881
Supported User Types
CreatorsSmall businessesAgencies
Teammates
73
Total Customers
67016

Pricing Features

Cancel Anytime Monthly
Free Tier
Free Trial
14
No Credit Card for Free Tier
No Credit Card Required
Pricing Plans Available
Pricing Scales with Business