AdGen AI vs Pencil

Comparing the features of AdGen AI to Pencil

Feature
AdGen AI
Pencil

Capability Features

A/B Testing (Roadmap)
Ad Creative Variations
Ad Image Generation
Agencies and Brands Supported
Marketing agenciesSmall businesses & StartupseCommerce brandsEnterprises
Agentic Foundation
AI Agents
AI Ethics Policy
Book a Demo
Brand Controls
Browser-based Image & Video Editing
Case Study Export
Channel-Specific Formatting
Complementary Services
Customization Options
Data Processing Addendum
Decade of GenAI Experience
Direct Publishing
End-to-End Creative and Media Workflow
Enterprise Administration
Enterprise and Business Support
For BusinessesFor Enterprise
Enterprise Legal Terms
GenAI Carbon Calculator
GenAI Model Aggregation
GenAI ROI Measurement
Help Center Resources
Human Support
Join Mailing List
Language Output Support
EnglishKoreanFrenchGermanSpanishChinese
Marketing Copy Generation
Modify Suggested Copy
No Download Required
No Prompt Engineering Needed
On-Brand Generation
One-Click Multi-Platform Publishing
Open Go-to-Market Model
Platform Status Page
Predictive Scoring
Privacy Policy Available
Real GenAI Advertising Case Studies
Release Notes
Sign Up Required
Stay On-Brand
Sub-Processors List
Supported Actions
Generate ad creative variationsGenerate on-brand ad copyPublish Meta AdsPublish Google AdsPublish LinkedIn adsPublish TikTok ads
Supported Content Types
ImageVideoCreative Ad Copy
Supports URL Input
Test Ad Performance
Total Marketing Use-Case Support
Trust Center

Integration Features

Adobe Firefly Services Integration
Adobe Interoperability
Connect Ad Accounts
GoogleMeta
Figma Plugin
Google Cloud Marketplace Availability
Google Veo2 Integration
Google Veo3 Integration
GPT-5 Integration
Nano-banana (Gemini 2.5-flash Image) Integration
OpenAI GPT-Image-1 Integration
Photoshop Integration
Runway Gen4 Integration
Supported Ad Platforms
MetaGoogleLinkedInTikTok
Topaz Labs AI Enhancement

Limitation Features

Account Connection Required for Publishing
Limited Language Support
Only 6 languages supported currently
No Third-Party Prompting Tool Needed
Website Needed for Ad Generation

Pricing Features

Free Credits
5
Free Tier
No Credit Card Required
No Expiry on Credits
Pricing Page