AdBacklog vs Later

Comparing the features of AdBacklog to Later

Feature
AdBacklog
Later

Capability Features

Add Teammates
Affiliate Tracking
Analytics & Reporting
Auto-Publishing
Brand Mentions Tracking
Brand Safety Algorithms
Campaign Performance Tracking
Campaign Status Tracking
Client Workspace Access
Collaboration Tools
Content Calendar Creation
Content Seeding
Creator Discovery
Creator-Led Research
Custom Campaign Applications
Custom Campaign Options
Dedicated Client Accounts
Email Support
Experiment Logging
Filtering Options
Full-funnel Reporting
Full-Service Support
Global Best Time to Post
Inbox Organizer
Includes Link in Bio
Influencer Marketing
Integrated Workspace
Multiple Campaign Views
TableCalendarKanbanTimeline
No Manual Overhead
Paid Media Integration
Performance Monitoring
MetaGoogleLinkedIn
Priority Support (Pro/Premium)
Real-Time Client Dashboards
Real-Time Data
Role Assignment
view-onlyeditoradmin
Scalability
Searchable Campaigns
Self-Serve Platform
Sentiment Analysis
Sign Up Without Credit Card
Social Listening
Social Media Management
Unlimited Analytics
Unlimited Campaigns
User Management Hub
Vetted Creator Network

Integration Features

Ad Platform Integrations
MetaGoogleLinkedIn
API Access
Mavely Creator Platform
Platform Integrations
TikTok
Reporting API
Supported Social Platforms

Limitation Features

No Agency Services Only
No Public Pricing Page
No Statistic Cookies Used
Not a Reporting Visualization Tool

Pricing Features

Agency Plan Price
€20/month
Free Tier
Free Trial
14 days
Starter Plan Price
€0/month
Team Plan Price
€10/month